Delegate Profile


Job TitleVice President

Company NameJRA


Shawn McCoy is Vice President of JRA, a studio that plans, designs and realizes theme parks, attractions, museums and branded projects worldwide. With over twenty years experience in project development, Shawn regularly presents on industry trends, intellectual property, branded attractions, emerging technologies and immersive storytelling.

For the past eight years, he has presented the session “Emerging Trends in Immersive Design” at the annual IAAPA Expo.. He is a regularly featured contributor for numerous industry publications and webinars, and has been interviewed as a trends expert by mainstream publications and media such as Forbes, USA Today and CNN.



About JRA

Named by The Wall Street Journal as “one of the world’s more prominent design firms,” JRA plans, designs and realizes innovative theme parks, attractions, museums, retail and brand experiences around the world. Clients include Universal Studios Florida, Six Flags, Paramount Theme Parks, Warner Bros., Ferrari World Abu Dhabi, LEGOLAND™, Crayola, World of Coca-Cola, Volkswagen, Volvo, etc. 

Conference Sessions


    13-Nov-2019, 14:00 - 16:00, Leisure Zone -1

    For this session, the Themed Entertainment Association (TEA) has invited a group of four speakers who are experts within themed entertainment, experience design...

    • Language: English

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