Delegate Profile


Job TitleDeputy Managing Director

Company NameAMS Africa


Selma Belkhayat co-heads AMS Africa, the African hub of Société des Centres Commerciaux (SCC) and Aswaq Management and Services (AMS), a leading pluri-disciplinary firm specialized in providing advisory, leasing and property management services to real estate investors for all types of assets including mixed use projects. 

Selma started her career in strategic brand management within LVMH and Procter & Gamble before focusing on retail as general advisor to the CEO of Groupe Aksal, a leading retail investor and operator in Morocco. In this position, Selma actively contributed to the design, building, launch and operation of the first regional mall of the country, the Morocco Mall, while at the same time contributing to the negotiation of several franchise agreements to expand the group’s brand portfolio. 

In 2014, Selma co-launched AMS Africa to develop and strengthen the presence of the group on the continent. As of today, AMS Africa manages more than 100 000 sqm in the region and advises local and international corporate and institutional investors for the development and the valorization of their real estate assets ranging from shopping malls, mixed use complexes, to new towns. 

Selma graduated from Princeton University with a Bachelor of Arts (BA) in politics and law and holds a Master of Science in Management (MSc) from HEC Paris as well as an International Program Degree issued by Sciences-Po Paris. 



About AMS Africa

AMS Africa is a multidisciplinary real estate services firm that provides in-depth real estate expertise through an end-to-end approach, covering every stage of the project from Strategic, Operational and Financial Advisory to Sales and Leasing Assistance and Rental and Property Management Services. Our services target all asset classes : Retail and Leisure, Residential, Offices, Industrial and Logistics. AMS Africa also has a strong expertise in Mixed-Use assets.

AMS Africa is a subsidiary of two recognized leading real estate operators in both Europe and the Middle East: Société des Centres Commerciaux (SCC) and Aswaq Management Services (AMS). AMS Africa, as the African hub of the Group, has built a strong expertise across the entire African continent and is registered with “Casablanca Finance City”, a strong membership community of finance companies, regional headquarters of multinationals, service providers and holding companies aiming to facilitate business in Africa.

AMS Africa takes pride in providing a complete range of services to every client from start to finish because we believe that real estate asset management is a complete value chain that cannot be split. Even when we are involved in ongoing projects (assets already built and already operating), we carry out a diagnosis and work on the perpetuation of the asset to create dynamic destinations.

Conference Sessions


    14-Nov-2019, 10:30 - 11:15, Verrière Grand Auditorium

    Snapshot AFRICA   Co-organised with: BROLL

    • Language: English

We use cookies to understand how this site is used, collect statistics, optimise this site and deliver content and advertising relevant to your interests.
By continuing to use this site, you accept our use of cookies.