MAPIC Innovation Forum

Reinvention through collaboration: Join the innovation platform of the global retail property industry!

The MAPIC Innovation Forum is the leading global gathering of innovation leaders in the retail real estate industry. It helps key industry players find solutions addressing sustainability, customer experience and digital behavior through innovative products, services, and the engagement of emerging leaders.

Discover the 2021 programme: Innovation track , 6 Talks & workshops, 40+ pitching sessions.

Turnkey solutions showcased to the whole industry: Location Intelligence, Signage, A.I., IoT, Customer Journey mapping, Loyalty, Omnichannel, Traffic Analysis, SaaS…

Trailer MAPIC 2021

Retail is evolving… So is MAPIC

In 2021, MAPIC badge will give access to MAPIC, LeisurUp, The Happetite and the newly launched year-round MAPIC Digital platform: the new hub for the retail, property, leisure and food communities. In 2021, MAPIC all 3 on-site events will take place under the same roof. 

On MAPIC Digital Platform, enter our networking and recommendation programme, attend virtual thematic events and get exclusive premium researches and market insights every month until 31st December 2021.

Innovation leaders & tech providers: 3 options to participate!

As a Visitor

Promote your brand to global retail real estate corporate leaders. We have a special offer for startups companies! Included in your MAPIC Pass get a year-long access to the MAPIC Digital Platform.

Let’s create new business opportunities!


As an Exhibitor

You have 3 options to exhibit :

  • Your startup desk from €2.500
  • Your business corner from €7260
  • Your custom stand from €13.015

NEW: your FREE Virtual company page on the MAPIC Digital Platform to boost your onine visibility!

As a Sponsor

Become an official sponsor of the MAPIC Innovation forum. Discover the packages (onsite, print & online) and speaking opportunities.

Book a banner on MAPIC Digital platform, a zone branding in the exhibition area,  or share your content….


Retail Property Companies & Cities

Let’s restart your business & build the life places of tomorrow!

✔  Collaborate with decision makers towards innovation, digital transformation and find strategic insights

✔  Meet retailtech experts, innovation peers, new potential partners, tech companies and start-ups

✔  Save time and fast-track innovation thanks to services and technologies presented

Innovation Leaders                                                                                                   

Want to showcase your innovations and discuss the future of retail real estate?

✔  With over 40 exhibiting companies, the dedicated workshops gathered around 400 participants for the 25th edition of MAPIC.

✔  Access to global retail real estate corporate leaders

✔  Showcase, speak and network to create new business opportunities

2021 MAPIC Innovation Forum Programme

Innovation Exhibition area

The most ingenious solutions showcased in one 500sqm place by 40 technology providers, startups and innovative companies

Innovation networking

  • On-site events  and online
  • Dedicated lounge & networking area
  • 3 Yearly breakfasts 
  • Happy hours …

Innovation workshops

6 Talks & workshops, 40+ pitching sessions and conferences lead by 20+ speakers.

Come share insights, learn from 250 experts…

Innovation Forum Partners

"By creating experiential spaces in the center of towns and by restoring attractiveness to neighborhoods and by promoting a shared customer knowledge the current retail property business model is changing. "

Leslie Pisano,

Innovation & Digital Manager - APSYS

"Consumer society has changed, from now on, it’s necessary that everything is “simple, rapid, efficient, without constraints and sustainable"."

Romain Wang Pang,