MAPIC Innovation Forum

Reinvention through collaboration: Join the innovation platform of the global retail property industry!

The MAPIC Innovation Forum is the leading global gathering of innovation leaders in the retail real estate industry.

Discover new European tech partners and find turnkey solutions to improve your customer experience and to make your retail & urban destinations more attractive.

Discover the 2022 programme: 1 networking & exhibition area and 40 innovatives players from ,startups to large corporates, 6 talks and workshops  and 40+ Pitches and tailored discovery tours. 


Exhibition and Networking area


Talks & Workshops


Tech exhibitors, startups and innovative companies


On Demand

NEW at MAPIC 2022 : the Retailtech LAB


For the first time at MAPIC, an immersive and experiential LAB will present the latest and newest solutions and technologies at every step of the customer journey to bring retail forward. For visitors, a chance to discover and experiment new solutions and technologies. For the innovative players joining the LAB, a chance to meet a qualified targeted audience and benefit from the support and animation of our partner My Global Village.

They will be at MAPIC in 2022!

These companies are already signed and will be at MAPIC in 2022!

Book now your free MAPIC Innovation Tour!

For who?: RetailersRetail Property Companies & Cities!

When?: On 29 & 30 November, 1st December 2022

Join the Innovation tours to discover the solutions youa re interested in.

Let’s restart your business & build the life places of tomorrow!

2022 MAPIC Innovation Forum Conference Programme


29 November (16.00 - 16.30)

  • Digital delivery: Using technology to improve sustainability and services.
  • Engagement: How innovation can create commercial and community  connections.
  • Thinking inside the box: Can technology create new services for visitors?

METAVERSE:THE DRIVING FORCE IN A NEW IMMERSIVE EXPERIENCE                                                                    

30 November (10.15 - 10.45)

  • The metaverse: A guide to what it is and why it matters.
  • Second life: Digital and reality are already blending,so is the metaverse here already?
  • Immersion theory:Beyond the hype,can the metaverse deliver a positive experience?


29 November (10.30 - 11.30)

30 November (11.15 - 12.15)

30 November (14.30 - 15.30)

An opportunity to hear from a mixture of retail and real estate innovation companies.

Innovation leaders & tech providers: 3 options to participate!

As a Visitor

Promote your brand to global retail real estate corporate leaders. We have a special offer for startups companies! Included in your MAPIC Pass, an access to the online database.

Let’s create new business opportunities!


As an Exhibitor

You have 3 options to exhibit :

  • Your startup desk from €2.680
  • Your business corner from €7.530

NEW: All exhibiting offers include access and a basic company page on MAPIC 2022 Online Database 

As a Sponsor

Become an official sponsor of a MAPIC Innovation Track. Discover the packages (onsite, print & online) and speaking opportunities.

Book a zone branding in the exhibition area,  or share your content….


They were at MAPIC in 2021!

30 startups already registered and 25 exhibiting tech players showcasing theirs solutions in the MAPIC Innovation Forum!

Turnkey solutions: Location Intelligence, Signage, A.I., IoT, Customer Journey mapping, Loyalty, Omnichannel, Traffic Analysis, SaaS…

Startup Companies

25 Exhibiting Tech Companies