Learn what Gen Z really values across retail spaces, customer experience, and brand engagement.
NextGen Retail Day
Retail through the eyes of Gen Z
6 November 2025 - 9:00-14:30
A dedicated conference day at MAPIC connecting students, young entrepreneurs, and industry leaders to foster innovation, address key industry challenges, and inspire the next generation of retail property professionals.
By invitation only
Content Partner
Independent Brand Strategy & Design agency with impact since 1998.
Connect students with industry leaders to exchange ideas.
What's in store? Gain exclusive access to:
Actionable Trends
Real‑Time Feedback
Engage with students who’ve researched the topics that matter. A fresh insight into the next generation’s perspective.
Idea Validation
Enable fresh ideas to transform the industry through shared insights. Test your concepts live in roundtables and workshops.
Programme
Keynotes
Stores 3.0: Adapting stores and malls for the future
Which store experience is right for digitally native GenZ?
How some brands make all the right connections with GenZ
Workshops
Shaping new destinations for GenZ
Which in-store experience for digitally native GenZ?
How some brands make all the right connections with GenZ
Networking
Breakfast and lunch connecting students and professionals to get career advice and opportunities.
Partner Universities
Meet with students from top real estate and retail programmes
Who is it for?
Retailers
seeking to align their offer with GenZ expectations
Real Estate
professionals exploring next-gens asset use & management
Everyone else
curious and wanting to take a deep dive into the Gen Z's mind
You recognise yourself here?
Then this is a must-attend event for you.
Any question?
Get in touch with us now for more information about the events by contacting the mail address below:
Raphaël RENAUX - Conference & Program Manager