LeisurUp by MAPIC

LeisurUp is the new leisure event dedicated to accelerating location-based attractions in lifestyle destinations including retail sites, urban areas, transport hubs and travel destinations. This year LeisurUp will be hosted by MAPIC in Cannes from 30 November until 2 December.

What is LeisurUp?

LeisurUp has been created by MAPIC in order to provide our clients with the right platform to turn traditional sites in modern lifestyle destinations by building vibrant location-based entertainment experiences.

In 2021, your MAPIC Full Access Pass will give you access to LeisurUp’s exhibition area at MAPIC and LeisurUp’s full conference & events programme.

LeisurUp 2021 Highlights

Identify your next business partner, find new business models and create unique leisure experiences from now on MAPIC Digital platform and at LeisurUp during MAPIC in Cannes from 30 November to 2 December.

Exhibition area

70+ companies showcasing the most dynamic leisure concepts, equipment and solutions in a dedicated area at MAPIC

Conferences

2 virtual conference sessions on MAPIC Digital platform and 10+ on-site sessions at MAPIC in Cannes 

Networking

1 online event to meet with leisure operators, a ½ day closed-door workshop in Cannes and year-round digital networking tools

Who is coming to LeisurUp?

Retail, urban and leisure destinations

Create unique experiences partnering with leisure operators, equipment manufacturers, service providers and IP Owners

Leisure operators   
 

Grow your business and build new operating business models with landlords, investors, franchise partners, and other leisure peers

Leisure manufacturers & service providers

Sign deals and collaborate with property developers, leisure operators and other leisure peers
 

Licensors, IP owners & media
 

Activate your brand(s) partnering with leisure operators, service providers and property players
 

Creating unique experiences for places & spaces

From indoor to outdoor experiences: find the most dynamic leisure partners to create unique location-based entertainment attractions for retail, urban & leisure destinations.

Active entertainment

Fitness, wellness, bowling, climbing, trampoline, skydiving, etc.

Immersive experiences

AR/VR centers, escape rooms, flight simulators, etc.

Culture, education & live events

Museums, science centres, theatres, live events, E-sports, etc.

Small & large amusement parks

Family Entertainment Centres, water parks, theme parks, etc.

LeisurUp upcoming conference sessions and networking events

Online premium networking event: Meet the Leisure Operators!                                                                                                                                                                                   

A 1 hour closed-door one-hour event welcoming 14 international leisure operators looking to meet and collaborate with retail property and leisure key players.

Topic to debate: Integrating leisure in retail and mixed used projects: New operating business models / new approaches between landlords and operators

When? 13 October 2021 - 15.00-16.00 CEST
Where? MAPIC Digital platform

Reserved to MAPIC Digital or MAPIC Full Access Pass holders

Limited spots! Request your invitation >

Conference session: Culture, art & entertainment as means of reawakening places

Topics to debate:

- Creating compelling experiences and unique places through art, culture and entertainment

- The key role of technology in making location-based attractions more appealing to customers

- The best partnerships & business models to follow

When? 14 October 2021 - 15.00-16.00 CEST
Where? MAPIC Digital platform

Reserved to MAPIC Digital or MAPIC Full Access Pass holders

Already registered? Add to your schedule >

How to participate?

Visit

In 2021, LeisurUp is hosted by MAPIC.

Your MAPIC Full Access Pass will give you access to LeisurUp exhibition area (located inside MAPIC exhibition area) and LeisurUp full online and on-site conferences and networking events programme.

MAPIC Full Access Pass starting from €300 for leisure players

   

Exhibit / Sponsor

Position your company as a leader on the European leisure market! Showcase your leisure company to a new audience of buyers including leisure operators, landlords and leisure destination owners.

• Turnkey stand packages starting from €4,950

• Basic stand starting from €9,450

• Sponsoring packages starting from €5,000

LeisurUp by MAPIC 2021 sponsors & content partners